When it comes to dealing mortgage leads, there are a lot of good companies out there for you to study, and many roads to travel down when thinking which lead type will work best for you. Researching lead companies is an essential factor when choosing to invest in one, but let's be clear-cut with each other; we actually don't identify what type of mortgage leads we are receiving until we begin to buy them.
Starting as a loan executive I bought my leads in bulk, new and with a live transfer. I would get $100 of my hard earned money and buy approximately fifty leads at $2 each. I know that you get what you pay for, and my mission was to close two at maximum, and at the very least one. There are times it performed and other times not. The issue was that I had the thought of working harder instead of smarter.
Then I tried to buy real time leads, or fresh leads. I would take that same $100 and take roughly three to five fresh leads consisting of purchase leads and refinance leads. I would create a filter in advance: specific to state, type of loan, credit, ltv, loan amount and many more.
Certainly when a lead came in, corresponding to my filter, it would be sent directly to my email account, just about ten minutes old. I had success with this method.
The other type of lead I decided to test was the live transfer lead. I understand this to be an amazing idea to enhance my applications. Mostly I just sat at my table, waiting for the lead company to transfer customers to me through phone. The problem was that there was no assurance that I was there to answer the phone.
If I go away from my table the call would end up in my voicemail, or the possible customer would put the phone down. And again I felt as if I was working harder in replacement of working smarter. - 29904
Starting as a loan executive I bought my leads in bulk, new and with a live transfer. I would get $100 of my hard earned money and buy approximately fifty leads at $2 each. I know that you get what you pay for, and my mission was to close two at maximum, and at the very least one. There are times it performed and other times not. The issue was that I had the thought of working harder instead of smarter.
Then I tried to buy real time leads, or fresh leads. I would take that same $100 and take roughly three to five fresh leads consisting of purchase leads and refinance leads. I would create a filter in advance: specific to state, type of loan, credit, ltv, loan amount and many more.
Certainly when a lead came in, corresponding to my filter, it would be sent directly to my email account, just about ten minutes old. I had success with this method.
The other type of lead I decided to test was the live transfer lead. I understand this to be an amazing idea to enhance my applications. Mostly I just sat at my table, waiting for the lead company to transfer customers to me through phone. The problem was that there was no assurance that I was there to answer the phone.
If I go away from my table the call would end up in my voicemail, or the possible customer would put the phone down. And again I felt as if I was working harder in replacement of working smarter. - 29904
About the Author:
Jason Myers is a professional writer and he writes mostly about mortgage and refinance infos. He's also interested in mortgage financing offers.
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